The Superlative Group

The Superlative Group is the country’s foremost expert specializing in the valuation and sale of naming rights and corporate sponsorships for public and private sector clients. Founder and current President & CEO Myles Gallagher has assembled an industry-leading team that includes sales executives, attorneys and accountants that manage the entireprocess from research and analytics to closing sales and auditing partnerships. The firm focuses on the analysis and sale of Naming Rights and commercial sponsorships, capital campaign strategy and execution for our clients. To date, Superlative has delivered over $1 billion in Naming Rights and sponsorship agreements. We have been representing public and private sector clients in the valuation and acquisition of mutually beneficial partnerships for the past nineteen years. Superlative realizes the Naming Rights and sponsorship industry is continually changing, because we are changing it. Everyday our sales executives are challenged to create innovative products and p