SottoStudios/LA

SottoStudios/LA, established in 2004, is an experiential design and innovation studio that is frequently tapped to invent or revitalize products as multi sensory "experiences"​. There was a need to form a firm that went beyond one discipline and do it well. Senior Disney "Imagineer"​ Eddie Sotto, saw the need to break down those formal barriers of architecture, marketing, and design by combining them in a single shared process that delivers the "wow"​ seamlessly. This deconstructed process of working more holistically, along with using emotion as the core of a sensory driven "system of experience"​, led him to form his own studio to accomplish this. Trained in the Disney process born from film, Sotto treats each client as a "script"​ to be emotionally mined, distilling that "wow"​ that engages the consumer and then designing to deliver that deeper connection on every level. Sottostudios is comprised of a winning team of professionals that are "cast"​ to each unique assignment. We are a high focus, boutique fi